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Domain
Name
Protection
A domain name is a unique string of characters that is used to easily access a particular website.
Securing preferred domain names across a strategic variety of country code top level domains, such as .ca in Canada, and general top level domains such as .com, .bike and .menu is important to the overall protection of an entity's intellectual property rights.
Since it is only possible to register a given domain name once in a top level domain, and applications for the registration of domain names are approved on a first-come, first-serve basis, it is important to register domain names in a timely manner.
Aventum’s
Domain
Expertise
The domain name experts at Aventum IP Law LLP have extensive experience in domain name law and policy, including having served on the Board of Directors of the Internet Corporation for Assigned Names and Numbers (ICANN) and the Canadian Internet Registration Authority (CIRA).
We can help you develop and implement a cost-effective international trademark and domain name strategy that will help protect your assets worldwide, whether you have a single local trade name or a large international trademark portfolio.
Domain
Name FAQ
What is ICANN?
The Internet Corporation for Assigned Names and Numbers (ICANN) is a nonprofit private organization responsible for managing and coordinating the Domain Name System (DNS) to ensure that every address is unique and that all users of the Internet can find all valid addresses.
Should I register my domain name?
If you create a website or set up an email account, you need a domain name to tell the Internet how to find you. Even if you are not ready to build your site, you may wish to register your domain name(s) to make sure it is not taken by someone else.
How many domain names should I register?
A domain name is one of the most effective and affordable ways to promote your online identity and protect your brand. By creating a portfolio of domain names, you make it easier for people to find you and more effectively direct them to the most relevant content.
Many companies also register variations on a domain name.
The professionals at Aventum can help you decide which domain names you should consider registering and in which TLDs.
How long should I register my domain name for?
A domain name can be registered for 1-10 years, depending on the TLD. Although 10 years may seem like a long time, you should keep in mind that if a domain name expires, your connection on the Internet is completely lost, and as a result your website becomes unreachable, email bounces back to senders and someone else can register your domain name. If your registrar manages to retrieve your domain name after it expires, it may take a few days for your website to come back online.
